左クォーテーションマーク「 “ 」(見にくいですが、クォーテーションの開始記号です)などを ascii 範囲に正規化するルーチンです。
引用元 : https://goo.gl/P2sgzp
$chr_map = array(
// Windows codepage 1252
"\xC2\x82" => "'", // U+0082⇒U+201A single low-9 quotation mark
"\xC2\x84" => '"', // U+0084⇒U+201E double low-9 quotation mark
"\xC2\x8B" => "'", // U+008B⇒U+2039 single left-pointing angle quotation mark
"\xC2\x91" => "'", // U+0091⇒U+2018 left single quotation mark
"\xC2\x92" => "'", // U+0092⇒U+2019 right single quotation mark
"\xC2\x93" => '"', // U+0093⇒U+201C left double quotation mark
"\xC2\x94" => '"', // U+0094⇒U+201D right double quotation mark
"\xC2\x9B" => "'", // U+009B⇒U+203A single right-pointing angle quotation mark
// Regular Unicode // U+0022 quotation mark (")
// U+0027 apostrophe (')
"\xC2\xAB" => '"', // U+00AB left-pointing double angle quotation mark
"\xC2\xBB" => '"', // U+00BB right-pointing double angle quotation mark
"\xE2\x80\x98" => "'", // U+2018 left single quotation mark
"\xE2\x80\x99" => "'", // U+2019 right single quotation mark
"\xE2\x80\x9A" => "'", // U+201A single low-9 quotation mark
"\xE2\x80\x9B" => "'", // U+201B single high-reversed-9 quotation mark
"\xE2\x80\x9C" => '"', // U+201C left double quotation mark
"\xE2\x80\x9D" => '"', // U+201D right double quotation mark
"\xE2\x80\x9E" => '"', // U+201E double low-9 quotation mark
"\xE2\x80\x9F" => '"', // U+201F double high-reversed-9 quotation mark
"\xE2\x80\xB9" => "'", // U+2039 single left-pointing angle quotation mark
"\xE2\x80\xBA" => "'", // U+203A single right-pointing angle quotation mark
);
$chr = array_keys ($chr_map); // but: for efficiency you should
$rpl = array_values($chr_map); // pre-calculate these two arrays
$str = str_replace($chr, $rpl, html_entity_decode($str, ENT_QUOTES, "UTF-8"));